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We are the leader in measurable advertising outcomes

About us

We are Quantcast. We’ve built a DSP that automatically predicts which audiences are most likely to buy and optimizes campaigns to unlock reliable business results at scale. We use AI innovation and insights to solve your business challenges with measurable outcomes.

With confidence, you can start every campaign smarter and rely on us to seamlessly measure and effectively fine-tune – every step, everywhere, across the purchase journey. Our forward-thinking experts and technological innovation keep you ahead of global trends and at the top of your game.

Unleash your full potential, reach more relevant consumers, create more meaningful engagement, and unlock greater business outcomes with Quantcast.

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How we got started

We didn’t quite start in a garage, but with a great idea. In 2006, we wanted to address the poor online advertising experience that the industry was facing. Advertising beyond search was similar to the proverbial “finding a needle in the haystack.” The major internet giants controlled data and there was no way to reach audiences with clear and relevant consumer interest data with any type of accuracy or resolution.

Our approach was to work with publishers and advertisers on assembling one of the world’s largest live data sets and use quantitative mathematical approaches–AI and machine learning–to make sense of internet consumption data. As a result, advertising and data management works better for them as well as consumers. Our aim is to level the playing field so everyone benefits from a free and open internet. And, today, the Quantcast Platform is a model for the future of advertising.

We love numbers. We are quants after all.

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100+ patents

We are innovators and technologists that are constantly striving to invent and push the envelope on what is possible.
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1 Million scores

Our AI and machine learning engine scores models a million times per second to predict live consumer behavior and audience characteristics.
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100M+ online destinations

Web and mobile destinations that are the foundation of our live unique real-time data are all quantified with first-party tags.
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1 Trillion online signals

Our platform queries a database of a trillion online signals in under a hundred milliseconds to provide interactive, granular insights.
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Consumer first, consent first We believe in trust and transparency.

We are transparent with our data privacy policies.
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Our impact and commitment to ESG

We are committed to a sustainable future and to improving the environmental, social, and governmental well-being of the community.
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Get to know the team

We have a passion to democratize advertising for the open internet.
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We’d love you to join us

Want to make a real difference in this world? Help us and our customers ensure that the internet stays free and open.
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Industry Memberships and Affiliations

Quantcast is an active member or participant in associations that develop and govern industry standards, policies, and specifications for digital advertising.

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